Roofing · Texas
Elite Roofing Systems
From $2M to $8.5M in 18 months. New site, full SEO program, paid acquisition, automated nurture.
+312%
Lead volume
−45%
Cost per lead
4.2×
Revenue
§ Issue No. 047
A Growth Atelier
For Contractors & Trades
↳ Scroll to enter
We don't build
websites. We build
businesses.
777
A growth atelier for contractors and home service operators. We engineer the websites, traffic, and systems that turn local businesses into category leaders.
01 —
500+
Operators served
02 —
$120M
Revenue generated
03 —
14,200
Leads delivered
04 —
11 yrs
In the trade
Roofing✺HVAC✺Painting✺Landscaping✺Construction✺Chimney✺Pressure Washing✺Pool & Spa✺Solar✺Electrical✺Roofing✺HVAC✺Painting✺Landscaping✺Construction✺Chimney✺Pressure Washing✺Pool & Spa✺Solar✺Electrical✺Roofing✺HVAC✺Painting✺Landscaping✺Construction✺Chimney✺Pressure Washing✺Pool & Spa✺Solar✺Electrical✺
§ 01 / Manifesto
777
Most agencies sell deliverables. We sell outcomes. Every site we ship, every dollar we spend on ads, every automation we wire — it's all judged against one number: the revenue you put in the bank at month-end.
We've owned and operated service businesses. We know what a 2am callback feels like, what a missed lead costs, and why "more traffic" is a bad answer to the wrong question. That's why we work like in-house operators, not vendors.
§ 02 / Capabilities
A full growth stack—
wired by one team.
Nine disciplines. One operating system. Built for contractors doing $500k to $10M+ in annual revenue.
01
Website Design
Conversion-engineered sites that turn visitors into booked jobs.
Build
02
Local SEO
Own the map pack and organic listings in your service area.
Rank
03
Google Business Profile
Optimized profiles that earn calls, directions, and reviews.
Rank
04
Google Ads
Precision PPC that floods your calendar with high-intent leads.
Spend
05
Facebook Ads
Creative-led social campaigns that fill the top of the funnel.
Spend
06
Lead Generation
Multi-channel systems that attract, qualify, and route prospects.
Grow
07
Automation
Workflows that eliminate manual work and protect every lead.
Grow
08
CRM Integration
Customer ops that track every touch from inquiry to close.
Grow
09
Brand Development
Positioning that lets you charge what you're actually worth.
Build
§ 03 / Selected Work
Receipts, not promises.
Home Services · Multi-state
Premier Home Services
Scaled from a single-territory operator to a multi-market leader. $4.2M in new revenue, year one.
+278%
Revenue growth
3.2×
ROAS
48%
Close rate
§ 04 / The Method
Four chapters.
One outcome.
01
Discover
Audit your market, competition, funnel, and revenue gaps.
02
Build
Deploy a conversion-grade site and growth infrastructure.
03
Launch
Activate multi-channel acquisition and own your local market.
04
Scale
Optimize relentlessly against revenue, not vanity metrics.
§ 05 / Why 777
Not your average agency.
01
Contractor Specialists
We only work with home service businesses. Your seasonality, your margins, your customers — we know them.
02
Revenue, Not Vanity
Every initiative is measured against one number. If it doesn't move revenue, we don't ship it.
03
Operators, Not Vendors
We've owned and run service companies. We work like in-house — except we already know what works.
04
Full-Stack, One Team
Site, SEO, ads, automation, CRM, brand — one studio, one accountability line.
§ 06 / On the Record
The owners we serve.
"
They didn't build a website. They built a lead machine. 4× the leads, 60% lower cost.
Michael Torres
CEO, Elite Roofing
4×
"
Finally an agency that understands the contractor business. $3M in new revenue, year one.
Sarah Chen
Owner, Premier Home Services
$3M
"
Their automations saved us 20 hours a week. Close rate jumped from 25% to 48%.
James Rodriguez
President, Rodriguez HVAC
48%
§ 07 / Footnotes
Frequently
asked.
We only work with contractors and home service businesses. We understand seasonality, margins, and customer acquisition because we've built service businesses ourselves. Every strategy is measured against revenue, not vanity metrics.
§ 08 / The Invitation
Let's build something bigger than a website.
One call. We'll audit your digital footprint, map your growth ceiling, and show you exactly what the next 12 months could look like.